21 Mar
A Quick Start-up Guide to Building Backlinks for Your Website
Building backlinks to your website should be the backbone of your web promotion strategy. It is considered to be one of, if not the most, important aspect of increasing your websites visibility on the web by improving search engine listing page rank.
Because of this I have outlined some simple suggestions in order to get going with your linking strategy. There are many ways of obtaining backlinks and it is an easy process, however it can be very monotonous and time consuming. Please build your links responsibly and do not spam the following services in order to get more links quickly. The search engines can penalise sites that gain links too quickly as it is deemed that the links are not naturally built.
Firstly do a search on a search engine for site that are similar in content to yours. Go through the tops twenty results and contact as many as you can by email to request exchanging links. Some will oblige, others won’t but this is a good place to start and if you only get four links from twenty it hasn’t taken you long.
If you are a member of a forum, check their signature rules and if they allow HTML signatures add your link to it. This way every time you make a post a link to your site will be generated. Use ‘Anchor text’ too if you can for your keyword of choice.
Similarly to the above, if you post comments on blogs then add a link to you site in the post. Make sure you are allowed to do this first by checking with the blog owner. Many blog comment boxes have a section for adding your site so look out for that.
Web 2.0 or social media sites can be a good way to build links. Go to social bookmarking sites such as Digg, Netvous, Delicious and Furl to add you links to news stories or bookmarking features. Make sure you always add your anchor text where possible and always include valuable and decent content when needed.
Creating a Squidoo ‘len’s is always a good idea. Create a page with information about your site and link to it.
Submit your website into the correct category of website directories. The main one is DMOZ but there are thousands of others and can be a useful link building technique. Again this is very time consuming but services like LinkBuildingElite can do this for you.
If you have more than one website or a blog of your own, then link your new site from them.
Avoid spamming link software. The best way to get links is to do it manually. Much software available for this purpose is considered a spamming technique and again could get you penalised by the search engines. Build your links slowly but steadily and you will see results over time.
There are many methods to build backlinks but those mentioned above are a very good place to start, so get going!
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